I am super fussy with textures so even if the product works miracles, if I don't like the feel it's not going on my face.
What's not to love?It's important to remember that as this is a different form of retinoid to retinol, the 2% concentration is not comparable to the percentages of pure retinol serums, which tend to be in 0.3, 0.5 and 1% concentrations. Basically, you're getting the next-generation skincare technologies at rock bottom prices. It contains Hydroxypinacolone Retinoate, a highly-advanced form of retinoid that offers a multi-fold better effect against signs of ageing than retinol, retinyl palmitate and nearly all other forms of non-prescription retinoid. I use three drops across the whole face every other night, so even at this price a little goes a long way.ĭifferent from your usual retinols, this serum harnesses a 2% concentration of an advanced retinoid active complex called Granactive Retinoid that has been shown to offer better results against multiple signs of ageing than retinol without any of the irritation and drawbacks common with retinol. The bottle is opaque glass to maintain the product's efficacy and the dropper allows for the perfect amount to be dispensed. Firstly, the packagingįor such an affordable product I feel the packaging is of the highest quality and I actually prefer it to some of my more pricey pieces! It's simple, sleek and clinical to look at a great representation of the brand. Can an £8 retinoid really compare to the existing lines out there? I put it to the test. The Granactive Retinoid 2% Emulsion (formerly known as Advanced Retinoid 2%) promises the benefits of your favourite vitamin A at a fraction of the price. The Ordinary has been a much-hyped brand and when we launched the range in May of this year there was one product that I tried as soon as I could get my hands on it.
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